Congratulations! You scored an impressive Green Innovation Rating.

Circular Food Co gives food brands the opportunity to achieve their sustainability targets by using upcycled food ingredients turning excess. We can get you to the next level.

Our Product Development Process: From Concept to Market

The process timeline is usually 6 to 8 weeks.

This is a great result, however, Circular Food Co gives food brands the opportunity to achieve their sustainability targets by using upcycled food ingredients turning excess. We can get you to the next level.

Step 1: Receive Your Product Concept/Idea: Welcome to the first step in bringing your food innovation to life! Share your unique product idea with us through our easy-to-use submission platform. We’re looking for detailed descriptions and your vision for the target audience. Begin your creative journey with us here!


Step 2: Market Analysis and Insights: Once we have your concept, it’s time to align it with the pulse of the market. Our team dives into the latest trends and insights, assessing your idea against the current food landscape. We ensure that your concept not only stands out but also resonates with today’s consumers.

Step 3: Collaborative Briefing and Market Opportunity Development: Collaboration is key. Together, we’ll develop a comprehensive brief, pinpointing your product’s unique selling points and exploring its market potential. Through interactive sessions, we’ll refine your idea to best capture the market opportunity waiting for us.

Step 4: Crafting the Prototype: Now, the tangible creation begins! We bring your concept to life by developing a prototype. This crucial step involves experimenting with flavors, textures, and packaging, transforming your idea into a real product that you can see, touch, and taste.

Step 5: Iteration and Refinement Perfection: comes through iteration. We test, gather feedback, and refine your product, ensuring that every aspect is polished and ready for the market. This is where vision evolves, becoming a product that truly stands out.

Step 6: Marketing and Launch Support: Your product deserves the spotlight. We provide comprehensive support in marketing and launching your creation, from developing a compelling strategy to executing a successful launch. Together, we'll introduce your product to the market and watch it thrive.

Where we add value

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Interested And Want To Know More?

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